In the Great Swamp Race, two runners led the pack. Fred was running this grueling race through twisted vines, muck and mire in the alligator-infested swamp, motivated by his desire to win the gold medal by crossing the finish line first. Ted, on the other hand, might have started out with the same intention, but…
Gold Medals? Or Alligators?(from BECOME A CLIENT MAGNET) Read More »
Today I want to give you some pointers on how to lose clients. If you want to lose clients, employing these strategies will ensure that you do: 1. Avoid regular communication. Make sure that you never update clients about the status of their case. Don’t proactively report to them on a regular basis, whether
“I don’t want to cold call,” Robert, a financial advisor in Michigan who I had been working with, began. “But I don’t know how to fill my time.” We were discussing Robert’s second career, for which he had proclaimed his passion, but for which he just hadn’t been finding enough clients. “Let’s start with the people
Throughout my years as a coach, I’ve noticed a sad but interesting phenomenon: People often choose failure over success—on purpose. A few years ago, I asked a group of coaches who were attending the event at which I was speaking how many of them were there because they needed more clients. All 47 of the
The story below is from an article by Jay Abraham. I’m passing it on to you this week because it’s a great illustration of a concept every professional and business owner should understand. ___ A farmer wanted to buy a pony for his little daughter. There were two for sale in his town. Both ponies were
I was calling an advisor client of mine, Bill Peterson. The story is true but the name here is fictitious. The phone rang seven times, so I was expecting voice mail. Instead, I was greeted by an unhappy, bored, stressed female voice. “Mr. Peterson’s Office,” the voice grumbled crankily. “May I speak with him?” I
