Are you aggressively selling your services and finding that few prospects—even those who are clearly in your target market—are buying? Or, maybe you’re struggling to find new people to contact because you’re afraid that if you reach out to people you’ll appear to be selling—something you just can’t bring yourself to do? STOP IT! “What
As a coach, I work with all kinds of already successful people looking for help to bring their careers—and lives—to the next level. Most are selling professional services of one kind or another, and much of the time, they are doing so as part of an independent business or practice. Their next level is getting
I have written before on the Three Universal Marketing Questions that anyone selling his or her services needs to know the answers to: (1) What are you offering? (2) To whom are you offering it? (3) Why should they hire you? The third point—the “why”—seems to be the most troubling for many people. “You should
If you fear rejection—in your telephone conversations, or when you ask a prospect to engage your services—you’ll definitely want to spend just 24 minutes viewing the TedX Talk given by by Chinese-American entrepreneur Jia Jang. Jang talks about the fear of rejection that almost caused him to give up his dream of creating his own
Last week, we discussed the second of three basic yet essential skills that will help you get, and keep, more and better clients: (1) The ability to ask provocative questions (2) The ability to listen with total focus on your client (3) The ability to relate compelling stories and metaphors At last, we’ve made it to the Third Skill: 3. The ability to
Sales Skills for Financial Professionals: Powerfully Relate Read More »
Last week, we discussed the first of Three KEY Skills that will help you master the art of getting and keeping clients: (1) The ability to ask provocative questions (2) The ability to listen with total focus on your client (3) The ability to relate compelling stories and metaphors In this article, I’ll discuss the second of these skills: 2. The ability to
Sales Skills for Financial Professionals: Listen with FOCUS Read More »
