Mar 20 2014

The Guilt-a-Beast

Over the past two weeks, I’ve been busy producing material that you may find useful. Two weeks ago, Postema Marketing Group sponsored a Webinar I presented called Making Client Referrals Easy.  The entire program is now available on YouTube, just by CLICKING HERE. This week, Sabrina-Marie Wilson released my interview on her acclaimed radio show “Abundant Success”, and it’s

Don’t Throw the “Quit Switch”

At the beginning of his classic self-help book, Think and Grow Rich, Napoleon Hill tells the story of R. U. Darby and his uncle, who went out to Colorado from their homes in Maryland to strike it rich digging for gold. After finding a carload of ore, their mine ran dry.  They dug on for

Even a DOG Can Do It…

My fellow coach Amir Karkouti shared a story with some of his colleagues recently that I want to share with you now: Some time ago, a team of scientists took a dog and put him in a cage where the floor had a very mild electric current running through it—just enough to make the dog

Throw Away Your “To Do” List

Every week, I try to provide you with a message of value—either to keep you motivated, or to help you hone your skills to get more clients—or for whatever else you want in your life.  Today’s message has an almost Shakespearian relevance: “To Do” or “NOT to Do”…That is the Question! During my workshops, when

The Keys to an UPGRADE Are in Your Hands

Nine coaches, myself included, were sitting in a hotel meeting room in Scottsdale, Arizona, mesmerized by Master Coach Steve Hardison, the guest speaker at our workshop.  To have Hardison coach you exclusively, you have to be willing to pay $150,000 up front, plus all of your travel and lodging to, from, and in Arizona (no

Did Your Prospect Make Her SECOND DECISION?

I’ve shared a good deal of information with you recently on being willing to brand (and speak up about) the special service experience that only you offer.  Consider this a prequel to all of that.  Good; so, you’re special!  But before we get into it… The last time you sat down with a prospect, you

Beating THE “BUT” MONSTER

You know the feeling: You gave the presentation of your life!  You were “on fire”.  Every question was met with a dazzling, intelligent, emotional, cogent, coherent answer.  Every idea that you could share with your clients or prospective clients found its way into your head and flowed bountifully into your words.  But… As you’re driving

If You Really Want It, Don’t Back Away

COME TO PRINCETON IN OCTOBER AND BECOME A REFERRAL MASTER If you’re a financial or insurance professional, join me on Saturday, October 19th for an all-day Mastering Client Referrals Workshop. Boost your year-end sales and start 2014 on a roll.  For details, take a look at https://sandyschussel.com/mcr-workshop Register by Friday to take advantage of the Early Registration Discount.  Or call me at (609)

BE the Red Crayon (NOT the “SALESMAN”!)

As a coach, I work with all kinds of already successful people looking for help to bring their careers—and lives—to the next level.  Most are selling professional services of one kind or another, and much of the time, they are doing so as part of an independent business or practice.  Their next level is getting

Why Should I Buy It from YOU?

I have written before on the Three Universal Marketing Questions that anyone selling his or her services needs to know the answers to: (1) What are you offering? (2) To whom are you offering it? (3) Why should they hire you? The third point—the “why”—seems to be the most troubling for many people. “You should