“Do you want to be great?”

This question usually perplexes clients and they respond with a question like “What do you mean by that?” Engaging in a conversation about their own greatness, they think, would be a sign of arrogance or self-importance, and they do not want to appear “that way.”

But most of us want to be great. We don’t want to live “ordinary” lives. We want to be remembered for something. Why aren’t we admitting our desires and moving towards greatness?

Maybe we’re afraid. Maybe we’ve been conditioned not to assert ourselves or admit this deepest of desires. Maybe it’s too much work, difficulty or responsibility.

And it is true that if you seek greatness, there will be difficult times. Success in any worthwhile endeavor comes through hard work and persistence in the face of great difficulty.

Dare to be great! And let me help you



Act “As If”
The appearance of confidence is often just that—an appearance.

We see someone who appears successful and it might be true. Or, he may simply be acting “as if” he is.

Several of my clients are new financial services professionals—23 years old and fresh out of college. Some of them look every bit as young to their older clients as they are afraid they do. They’re not absolutely sure they’ll be staying in this career. Who is sure about that at 23? Their biggest fear is that a prospective client will look at them and protest that someone so young couldn’t be in a position to help them.

I tell these new professionals to act “as if” they are already successful and will be doing this work for a long time.

Some coaches I work with are transitioning from other fields and are concerned that prospective clients will realize that they have limited experience and very few other clients. I tell them to act “as if” they have full, established practices.

Many of my clients come to me because they have great difficulty growing their professional businesses or practices. When they ask for referrals from existing clients, the clients become uncomfortable.

In most of these situations, the clients became uncomfortable because the professional was uncomfortable asking. Act “as if” you are comfortable, I tell them—and it almost always makes a difference.

One of the secrets of success is to start acting like a success before you believe you are one.

Acting “as if” is not lying. It’s playing a role. If you had already achieved your dream, what kinds of clothes would you be wearing? How would you act? How would you treat others? Would you be generous? Would you exude self-confidence? Would you spend more time with your loved ones?

Do those things now. When I decided I wanted to become a coach and motivator for people who are struggling as I did, I started telling people that I was already doing it, and acting “as if” I was already successful at it. As soon as I did, doors began to open for me.

Start acting as if you already have everything you want. No, I don’t mean that you should live beyond your means and amass debts to look successful. But stand, walk, talk, listen and give “as if” you’re where you want to be already, and you’ll be there sooner than you think.

Sandy used to be an attorney so he knows how professionals think and what issues they deal with. I don’t have to explain all that “other stuff” to him; we can just focus on what I want to accomplish.

He helps me see where my actions are not consistent with my stated goals and holds me accountable for what I say I want to be up to—in life and in my business. He also keeps reminding me about what would liberate me from drudgery and demands that I take action to accomplish that.

Scott E. Richardson, Esq.
Phoenix, Arizona


I often discuss the Law of Attraction with my clients. I have observed time and again that when someone focuses intensely on what he or she wants, it really does come to him or her. There’s nothing random or coincidental. Whether you believe that it’s the work of God or the universe has somehow opened to the recipient, attraction works.

But meditation, visualization and positive affirmations aren’t enough. They must be accompanied by action. Then, it happens. Maybe not in the way you expected—directly as a result of a particular action—but it happens.

Send the universe the right messages—and take action to get what you want. If I can help, write or call me toll-free at 888-289-5551.