2006

“Do you want to be great?”

This question usually perplexes clients and they respond with a question like “What do you mean by that?” Engaging in a conversation about their own greatness, they think, would be a sign of arrogance or narcissism, and they do not want to appear “that way.” But most of us want to be great. We don’t…

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Make It About Them…

How do you get someone to do what you wish they would?  To buy something you’re selling?  To support a position you’ve taken?  To hire you? Among the quotations posted on the board above my desk is this anonymous one: “People will do anything for those who encourage their dreams, justify their failures, allay their

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